We are deliberate about the kind of culture we want to create and grow at our agency. Here are a few trail markers that guide us:
Everybody here is a little better at something than everybody else. (Hey, we’re human.) We use this to our advantage by frequently collaborating on projects.
Group collaboration is one thing. Group responsibility is another. Actually, it’s not a thing at all, it’s an oxymoron. We all take personal responsibility for doing our part around here, from keeping our assigned clients happy to emptying the dishwasher.
We are not satisfied with the status quo – in anything: the success of our company, the cohesiveness of our team, the resources we have to serve our clients, our skill levels and knowledge. We invest in the people and the tools needed to grow.
There is one unpardonable sin here, saying, “That’s not my job.” We have a very flat organizational chart. If it needs to be done, someone will get it done – regardless of his or her title.
No secrets. We’re all in this together. Every team member knows how the company is doing financially, what we are doing next and how he or she can be a part of it. In fact, everyone collaborates on setting the company’s goals and direction during quarterly retreats. We then openly track our progress toward goals via an intranet and we share company news during our morning huddle.