How to Plan a Press Conference
Even in today’s increasingly digital 24/7 news cycle, the in-person press conference, also called a… read more ▶
Six Rules for a Successful Press Conference
Arranging a press conference tends to evoke my greatest elementary school fear—inviting kids to an… read more ▶
Seminar Planning 101
Hosting a seminar is a great way to increase visibility in your target markets. It… read more ▶
How to Throw A Party That People Will Talk About for the Rest of Their Lives: Lessons From Country Music Star John Rich
Recently, we helped our client DSi plan and throw an incredible 15th anniversary party at… read more ▶
15 Marketing Tips to Make Your Business Anniversary A Smashing Success
1. Invent a theme and tagline to center your anniversary promotions on. Add this tagline… read more ▶
Three Tips for Successful Event Planning
Before joining the Bradford Group, I worked in media relations at a public relations firm… read more ▶