How To Think Like A Journalist
Effective public relations professionals have many talents. They are good writers. They know how to interview people in order to… Read More ▶
How to Effectively Network in the Virtual Era
(Post written by our 2020 fall intern, Emily Stembridge) Job seeking during a global pandemic with the highest unemployment rates… Read More ▶
Writing for SEO – That Zings!
Google gets approximately 70,000 searches per second. Per second! If you want that to translate to website traffic, you need… Read More ▶
Recruiting Tips: How to Attract Diverse Applicants
In college, I learned about a psychological phenomenon called groupthink, which is what happens when a group of similar individuals… Read More ▶
What Is SEO, How Does It Work and Why Do I Care?
Did you know that when people search online, 75% of all clicks go to the first three organic results (per… Read More ▶
4 Ways Client Data Can Fuel PR Campaigns
When you work in public relations, you’re always looking for great stories to tell about your client. Inspiration for those… Read More ▶